Jacksonville – the Most Beautiful Gold Rush Town in Oregon

Jacksonville is one of my favorite towns in Southern Oregon. Despite being just a tiny place, Jacksonville has a strange and captivating history. The town came into existence in the first half of the 19th century and it still preserves that old fashioned atmosphere.

A Brief History of Jacksonville

The gold frenzy was arguably one of the most significant events that shaped the history of the United States in the 19th century. As gold began luring people to the west coast, quiet settlements were turned into boomtowns.

Until 1851, Jacksonville (at the time known as Table Rock) was just an obscure town in Jackson County, Oregon. But that suddenly changed when gold nuggets were discovered in Jackson Creek. Almost overnight, the sleepy Jacksonville woke up to a sudden bustle and activity that totally change its faith.

Within a year more than 2,000 miners and settlers swarmed into the Rogue River Valley. A large number of Chinese people settled in Jacksonville at the time, making it the first “Chinatown” in Oregon. By the winter of 1852 Jacksonville was buzzing with saloons, gambling halls, shops and even a bank. 

The Rise and Fall of Jacksonville

But what do you do when a pound of gold is worth much less than a pound of flour? As it turns out, life was hard in the Wild West. Food was scarce and expensive. It had to be shipped by boat to San Francisco and from there by stagecoach to Table Rock (today’s Jacksonville).

Knowing that their gold was worth very little in Jacksonville, prospectors began storing it in the local bank until they were able to trade it in other states.

This is how Beekman Bank became the only bank in the country that actually charged its customers a storage fee instead of paying them interest.

For decades Jacksonville, which had become the county seat, was a thriving commercial and cultural center in Southern Oregon. But after a wild start the town’s prestige started to fade away when the transatlantic railroad was routed through the neighboring town of Medford.

People started to move out of the area in search of other businesses. The old saloons and gambling rooms that once thrived with customers, were now deserted. And so, the noisy and bustling Jacksonville began to quiet down.

Jacksonville Today

Today the streets of Jacksonville are no longer crowded with miners dressed in overalls or women wearing crinolines. But when you look down its main street you see the same brick buildings among which those people walked 160 years ago. The quiet and laid back atmosphere is nothing like it was in those days. Nonetheless, the town’s 19th century charm has been perfectly preserved.

As you take a trolley ride into the historic Jacksonville, glance at the former City Hall, or the Courthouse, or the Beekman Bank. The ride will take you back in time to an era when families lived in gingerbread houses and streets were paved with wood.

In 1966, Jacksonville was designated a National Historic Landmark. Gold may be a far-away memory in Jacksonville today, but it was the gold after all that made this place famous in the 1850s.